Scaling FTD volume 3.4× in regulated African markets
BetKing had strong brand recognition in Nigeria but was paying $18–24 CPAs through meta channels. The brief: prove influencer marketing could deliver quality registered depositors at sub-$10 CPA across two markets simultaneously, with full compliance on gambling content restrictions.
- iGaming
- Sports Betting
- Tier 2 Markets
- YouTube integrations
- Telegram channels
- Local language content